Anna Sian
Brand & Marketing ConsultantHi, I’m a marketing leader with nearly 20 years of experience helping companies grow—from scrappy startups to scale-ups. My work spans brand and product marketing, paid media, creative production, partnerships, content marketing, social and influencer strategy, events, operations, and more.
Experience
Most recently, I led global creator marketing at Spotify for over six years, scaling its podcast and audiobook business from thousands of creators to millions—and reaching over half a billion listeners. I was one of 2 marketers from Series B startup Anchor that went on to be acquired – which then allowed me to launched the Spotify for Creators and Spotify for Authors brands, and help build and launch the Spotify Partner Program, a powerful revenue-sharing platform.
Before that, I was an early brand marketer at VSCO, growing its cult following and creative community to 45M+ users, and leading collaborations with brands like Nike, Opening Ceremony, RAINS, and Marriott Hotels.
I also co-founded an all-female creative collective called Eddie. We collaborated with people and brands, made cool sh*t, and addressed gender balance in the creative industry by shining a light on the world’s most exciting female talent.
Before that, I partnered with streetwear icon jeffstaple to lead marketing strategy and expand his design agency and fashion brand into a global cultural force.
Open to select consulting opportunities—reach out if you think we’d be a good fit: annalisian@gmail.com.